I am a senior marketing leader, experienced in driving organic website growth for industry-leading tech companies and delivering promotional marketing programs for large-scale consumer companies. I’m also a trusted organizer with a breadth of experiences, who has a strong record of empowering teams to deliver operational and creative excellence. I’m known as a results-oriented, decisive and process-driven team builder with a penchant for action to GSD. I’m seeking a challenging role to leverage my digital and traditional marketing expertise, while using my cross-functional team leadership skills to advance an organization’s brand and mission.
Program & Project Management + Leading Through Influence + Operations Management: Deliver projects in scope; on time and within budget.
Internal Marketing & Communications + Process Improvement: Plan strategic communications and develop frameworks to engage employees and build internal brands.
Brand Marketing + Campaign Management + Agency Management: Ensure marketing strategy brand guidelines and executed properly with consistency across all consumer touch points.
As a Digital Marketing Strategist at Intel, I developed a new information architecture for Technology content Intel.com based upon extensive quantitative and qualitative user behavior data. This IA provided users with the exact information they were seeking, an easier way to engage with page content, and a clearer path to navigate to related product pages on the site. We saw significant improvement in organic search performance with specific landing pages averaging traffic volumes that were 7x greater than previous versions.
I have been in a full-time job search since January and I was confident that I would land a new role by April. I had a number of interviews scheduled with various employers in early March. Because of COVID-19, the majority of those positions were either cancelled or put on hold. I’m eager to join a new company and add value amid an environment of constant change.
